At Cat Tien National Park (Tan Phu ward, Dong Nai province), from the 10th to the 12th of December 2020, CHANGE collaborated with the PanNature organisation to host training on “Responsible Tourism” for 40 representatives from 30 tourist conservation companies across 3 regions: Northeast, – The Central Coast and Southeast.

In the training, representatives shared and discussed the intimate relationship between tourism and nature, wildlife smuggling through tourism, responsibility with nature and wild animals, and communication to change behaviour on illegal wildlife trafficking within the tourism industry.

COVID-19 has caused much damage not only to the global economy but also to people’s lives. Hence the worldwide movement calling to eliminate wildlife consumption, in order to lessen the spread of viruses initiated from wild animals, is more vital than ever. Every Vietnamese, tourist company should protect the domestic economy, develop sustainable tourism services and conserve wildlife.

On the last day of the training (12/12/2020), Mr Tran Hien (Cody Robbie) the Communications Manager of CHANGE, had a tutorial about “Social and Behaviour Change Communication in Wildlife Conservation” in tourism. He also shared advice, solutions and his own practical experiences relating to challenges when doing community communication and creative communication. The approaches and methods of persuasion vary for different tourism participants.

His tutorial was one of the topics on which CHANGE collaborated with WildAid and GIZ, with the objective of connecting organisations and enterprises to promote sustainable development and protect Vietnam’s biodiversity.

At the end of the training, to affirm the spirit of supporting responsible tourism and say no to illegal wildlife trafficking, 40 representatives from 30 tourist conservation companies at HCMC, Ninh Binh province, Da Nang signed a pledge to support responsible tourism for the environment, nature and wildlife conservation. This success was beyond the organizers’ own expectations.

If your company wants to have further information about the Pledge for Wildlife or to collaborate with us to spread meaningful messages in protecting wildlife, please contact Ms Nguyen Thanh Ngoc Han – email:

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